Scott is an Emmy Award-winning on-air Talent and Producer who has distinguished himself for 20+ years by connecting with fans in both the sports and entertainment television industry. His credits include Host and Reporter for CBS Sports, Host/Producer for NFL Sunday Ticket’s studio show, E! Entertainment's Talk Soup and Oscar and Golden Globe Award shows and Hosting and Producing for Madison Square Garden's Knicks and Rangers.
From the world’s biggest stages like Madison Square Garden to ballrooms and corporate meetings requiring the best of sound and video, Gennaro is established as one of the very best “live event” producers in the business. His ability to bring clients’ “ideas to life” through creative sound, lighting, video, special effects, ambience, pyrotechnics and more for over 19 years has earned him an exceptional reputation from some of the world’s biggest franchises and brands.
Marc is a leading business and brand developer with 20+ years of experience working with top sports and entertainment brands including Walt Disney World, Cablevision, Madison Square Garden and Triple Eight. He spent more than a decade at MSG creating unique fan experiences and innovative sponsor activations, while leading major development projects including the $1 billion renovation of Madison Square Garden, the restoration of the Beacon Theatre and the development of MSG’s Action Sports brand. Prior to MSG, Marc worked at Disney where he focused on brand management and sales. He received his MBA from the NYU Stern School of Business and his BA from Brown University.
An editor and post-production expert with over 20 years’ experience, Joe’s clients include some of the most recognizable brands in the world. From producing, directing and editing professional athletes on dynamic commercial shoots to creating high-energy and emotional fan videos for games at Madison Square Garden, Joe has helped elevate sporting events by delivering an emotionally driven relationship between the "fan and the brand" through video production. Joe has worked on numerous sports themed projects and has produced visual content for clients such as the NFL, NBA, NHL, Toyota, BMW, Reebok, Coca Cola, Procter & Gamble (Pantene, Cover Girl, Downy, Olay, Clairol), Slim-fast, NYS Lotto, and Pfizer. Prior to joining Rooftop2 in 2012, Joe owned his own post-production company, where for 20 years he catered to a diverse range of clients. He holds a degree in Theater and Drama from Hofstra University and enjoyed a successful career in front of the camera, before transitioning to behind the scenes.
Danielle is a seasoned Marketer, Producer, Brand Engagement, Event Presentation and PR Specialist. Danielle has worked around the world putting on large-scale events and shows in a variety of venues for diverse audiences. Her experience and clients include: Lexus, Kia, Madison Square Garden (Knicks, Rangers, Liberty), NBA, Reebok, Nike, Asics, Late Night with Jimmy Fallon, The Stephen Colbert Show, The View, Live with Regis and Kelly, Sprint, Delta Airlines, Duracell, Foot Locker, Chase, Unilever, NY Lotto and WNBA (1st Outdoor Game). She graduated from Penn State University with a degree in PR and Advertising and holds a Masters from NYU in PR and Corporate Communications. When not at the office, you can find her playing with her two frenchies.
From a background in theatre, Greg moved into the event world in 2010. He has worked as a Production, Technical, Project, and Stage Manager dealing with all aspects of the production, including lighting, video, audio, staging, crew management, scripting, quotes, and budgets. Greg is proud to be a member of the Rooftop2 Team
Throughout her career, Kendra has pursued her passion for sports and entertainment by connecting brands and fans through high-profile events and large-scale brand campaigns. Kendra's agency and in-house experience allows her to approach her work with out-of-the-box thinking that is fortified by traditional PR/marketing skills. Leading the RT2 Experiential Marketing team, Kendra oversees the development, execution, and management of sports and entertainment client brand activations. Kendra's past work and clientele include: Bank of America (Dallas Cowboys, Houston Astros, Food Network); Carnival Cruise Line (Dallas Cowboys, New Orleans Saints, Houston Texans, Carrie Underwood Storyteller Tour); Godiva; Sony Mobile; Staples (Katy Perry Prismatic Tour); Thomson Reuters (World Economic Forum in Davos, Switzerland; White House Correspondents' Dinner 2013). Kendra has an MS in Applied Psychology from the University of Pennsylvania and a BA in Psychology from Johns Hopkins University. When she's not at work, you can find her watching a Philadelphia sports game, trying out a new restaurant or heading to a live music show.
With a master’s degree in filmmaking, Lindsay is a well rounded motion graphics artist and animator. Her capabilities range from creating new 2D/3D content from scratch to enhancing and beautifying existing video content. Lindsay is fully proficient and experienced in the key programs of animation such as After Effects, Cinema 4D and Maya, and has applied her knowledge and skills to many different genres such as commercials, sizzles, and narrative content. Her experience includes working with top brands in fashion, lifestyle, electronics, sports and entertainment.
Tom is an experienced and well-versed sponsorship, brand activation and event management professional who brings his knowledge working with highly recognizable and world-class brands to the Rooftop2 team. Prior to joining Rooftop2 Productions, Tom spent over two years at Octagon, where he managed and executed programs for clients such as Toyota, BMW, Lexus, Kaiser Permanente, Allstate, Sony and PlayStation. From Super Bowl 50 to the NCAA Final Four, Tom has led brand activations on the biggest stages in the industry. From the concept development stage to the execution and evaluation process, Tom is driven to create unique experiences that help brands break through the clutter. Utilizing his background and expertise in the industry, Tom leads RT2’s business development efforts, and is responsible for generating new opportunities for RT2 while ensuring the success of pre-existing client programs. Tom graduated from the University of Connecticut with a BA in Sport Promotion and Operations.
Andy is a live-event wizard, whose nerves are never calmer than when he’s on-site. He’s well versed in all aspects of the event world, from audio and lighting to video and staging. He’s responsible for developing new business opportunities and maintaining and growing existing accounts. He’s successfully managed projects for some of the biggest musical, financial, automotive, and sports brands in the world. He is a native of Stamford, CT and received his B.A. in Music Management from Manhattanville College.
Julia first joined the RT2 team at the Bloomingdales Super Bowl XLVIII Helmet Unveiling. Since then, she has been responsible for overseeing the execution of wide-ranging experiential marketing campaigns for globally-recognized automotive and sporting brands, including Ford, the NY Rangers and NYCFC. Julia is currently enjoying her third year as a Knicks City Dancer, performing regularly at the “World’s Most Famous Arena” and leading the creative production of many of the team’s props and costumes. A native of Utica, New York, Julia graduated with a Bachelor’s degree in Business Marketing from St. John’s University, where she served as captain and co-choreographer of their nationally-ranked dance team.
Our extensive background developing consumer and fan experiences and engagements for top sports leagues, teams, sporting events and brands across the world has provided us with an invaluable, fan-oriented intuition. From the director’s booth to the stage, and from the parking lot to the stands, we’ve experienced and designed every aspect of the event experience. As such, no company is better suited to deliver exceptional value and cutting-edge ideas/integration/execution that elevate brands, the event entertainment value and the overall fan experience.
Rooftop2 Productions specializes in connecting brands to audiences. We have been privileged to work and grow with a wide range of clients that includes some of the most recognizable brands in the world. Whether it’s through engagement consulting for the nation’s biggest sports leagues, compelling media production and experiential marketing for brands of all varieties, or developing and executing live-events of any scale, we are committed to elevating every angle of the fan or consumer experience.